Advertising Rates
2007 Advertising Rates
| |
All Zones |
| Circulation |
17,000+ |
| Full |
$990.00 |
| 1/2 |
$650.00 |
| 1/4 |
$350.00 |
| 1/8 |
$200.00 |
| 1/16 |
$125.00 |
| Per line Clsf |
$7.50 |
One year contract (12 issues) reduces prices by 10%!
Local Newspaper Comparison
| |
The Community Newspaper |
The Home Town Shopper |
The Record Bee |
The Penny Slaver |
| Total Units |
17,000 |
42,500 |
8,000 |
16,500 |
| Units to Lake Co. |
17,000 |
15,700 |
8,000 |
16,500 |
| Frequency/Shelf life |
Monthly |
Weekly |
5 days a week |
Weekly |
| Direct Mail in Lake Co. |
15,000 |
15,700 |
3,800 |
0 |
| Rack and stack |
2,000 |
0 |
2,200 |
16,500 |
| Cost per unit* |
1.7 cents |
2.4 cents |
3.7 cents |
N/A |
*Based on a 1/4 page ad sent to Lake County residents only.
Insertion Order PDF |